# Klaviyo flows for Kettle & Crate

> A complete set of automated flows that turned email into a third of revenue.

URL: https://freelance.adscaled.media/freelancers/amara-nwosu/work/klaviyo-flows-for-kettle-and-crate

A complete set of automated flows that turned email into a third of revenue. A case study by Amara Nwosu, Lifecycle & Email Marketing Strategist.

## Challenge

Kettle & Crate, a meal-kit subscription, sent a weekly newsletter and nothing else. Abandoned carts, first purchases and lapsed customers got no follow-up.

## Solution

I built welcome, browse and cart abandonment, post-purchase, replenishment and win-back flows in Klaviyo, with segments based on purchase behaviour and consistent templates.

[View Amara Nwosu’s profile](https://freelance.adscaled.media/freelancers/amara-nwosu)

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