# LinkedIn ghostwriting for Paycrest founder

> Weekly ghostwritten LinkedIn posts that built a founder’s audience and inbound pipeline.

URL: https://freelance.adscaled.media/freelancers/ava-thompson/work/linkedin-ghostwriting-for-paycrest-founder

Weekly ghostwritten LinkedIn posts that built a founder’s audience and inbound pipeline. A case study by Ava Thompson, B2B Social Media & LinkedIn Strategist.

## Challenge

The founder of Paycrest, a payments startup, had deep expertise but no time to post. Sales relied entirely on outbound.

## Solution

After interviews to capture stories and opinions, I wrote three posts a week in the founder’s voice, engaged with target accounts and tracked conversations that turned into pipeline.

[View Ava Thompson’s profile](https://freelance.adscaled.media/freelancers/ava-thompson)

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