# YouTube channel editing for Longform Weekly

> Weekly long-form edits restructured for retention, with thumbnails and shorts.

URL: https://freelance.adscaled.media/freelancers/carlos-mendoza/work/youtube-channel-editing-for-longform-weekly

Weekly long-form edits restructured for retention, with thumbnails and shorts. A case study by Carlos Mendoza, Video Editor & Colorist.

## Challenge

Longform Weekly, an independent magazine, had good ideas but long, meandering videos. Average view duration was 31% and growth had flattened.

## Solution

I restructured videos around a strong hook and clear chapters, tightened pacing, added sound design and B-roll, and cut three Shorts from every long video.

[View Carlos Mendoza’s profile](https://freelance.adscaled.media/freelancers/carlos-mendoza)

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