# Content calendar and production for Stridewell

> A monthly content engine producing 40 posts from one shoot day.

URL: https://freelance.adscaled.media/freelancers/laura-jimenez/work/content-calendar-and-production-for-stridewell

A monthly content engine producing 40 posts from one shoot day. A case study by Laura Jiménez, Social Media Manager (Instagram & TikTok).

## Challenge

Stridewell, a running shoe retailer, struggled to produce enough content and ended up reposting the same product photos.

## Solution

I planned monthly shoot days, captured photo and video for 40 posts at once, edited in batches and scheduled everything a month ahead.

[View Laura Jiménez’s profile](https://freelance.adscaled.media/freelancers/laura-jimenez)

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