# Shopping feed optimisation for Petal Post

> Rewrote product titles and attributes so products show up for the searches that sell.

URL: https://freelance.adscaled.media/freelancers/olivia-bennett/work/shopping-feed-optimisation-for-petal-post

Rewrote product titles and attributes so products show up for the searches that sell. A case study by Olivia Bennett, Google Ads & PPC Specialist.

## Challenge

Petal Post, a flower delivery service, had product titles written for the website, not for Shopping search. Impressions were low for high-intent queries.

## Solution

I rewrote titles with feed rules, filled missing attributes, added custom labels for margin and seasonality and fixed Merchant Center disapprovals.

[View Olivia Bennett’s profile](https://freelance.adscaled.media/freelancers/olivia-bennett)

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