Brand film for Casa Verde
A two-minute brand film cut from six hours of interviews and B-roll. A case study by Carlos Mendoza, Video Editor & Colorist.
Challenge
Casa Verde, a natural wine bar, had filmed interviews with founders, staff and customers but no clear story to tie them together.
Solution
I transcribed everything, built a paper edit around one emotional through-line, and cut a two-minute film plus 30- and 15-second versions for ads.