YouTube channel editing for The Slow Road
Weekly long-form edits restructured for retention, with thumbnails and shorts. A case study by Ethan Walker, Video Editor for YouTube & Brands.
Challenge
The Slow Road, a travel YouTube channel with 800k subscribers, had good ideas but long, meandering videos. Average view duration was 31% and growth had flattened.
Solution
I restructured videos around a strong hook and clear chapters, tightened pacing, added sound design and B-roll, and cut three Shorts from every long video.